In the upcoming trend of Digital marketing, most of the marketers have grown their interest in videos, social media, blogs etc. Still, email marketing has never gone out of trend. If you are missing email in your marketing strategy, then you are going to lose the great opportunity of targeting your favoured audience.
However, In the current competitive era of digital media if you really want to succeed in your business, then you should rely on the best Email marketing service for that.
In this article, you would find out about some of the best email marketing services using which you can enhance your business.
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Why you need Email Marketing for your business?
More than 90% of Internet users also use emails for communication. Therefore by using email marketing, you can connect to more people. It is also the best way to target people and to increase sales opportunity for your business.
You can also make use of the best email marketing service to create highly engaging emails and newsletters. While you can also send emails in bulk so that you can connect with more peoples. That way, you could be able to gain more audience on your business website.
Here are shown some benefits of Email Marketing:
Easy to target: With Email campaigning, you can directly approach your customers and motivate them to buy from your website.
Increase repeat Visit: Even after visiting your business website, most of the people won’t buy from you on their first visit. While they might subscribe on your site. So that later you have another chance to encourage them for investing your brand products.
Satisfy your customers: You can convince your repeat visitors to purchase from your site by giving them offers. If they are satisfied with your brand’s services, they might even become your loyal customers.
Save your money: Compare to other marketing methods, you don’t need to invest too much on email marketing. And it can help you to generate better ROI for your business.
How to Choose the Best Email Marketing Service?
While choosing the Email marketing service, you need to make sure to get a service which fulfils all your needs. There are numbers of options you have that it can be overwhelming for you to make a choice.
To help you out, we have shown here the things to look for before choosing an email marketing service.
Ease of use: The most important feature which you should look for your email marketing service is that it should be user-friendly and easy to use. So that you don’t need to train your staff for using it.
Automation: In most of the email marketing service, you would find the option of auto-responder, but there might be certain limitations also. While you need to make sure to choose a service which fulfils your automation needs.
Performance Tracking: There are also some services, using which you can track the overall performance of your email marketing campaign.
Pricing: The service which you are using should be affordable based on your budget.
Based on the above features, you can opt for the best email marketing service for your business.
Here are shown the top 10 email marketing service providers:
It is one of the most popular email marketing tools. And it is also quite easy to use which also makes it beginner’s friendly. Using this tool, you can easily manage your emails, contacts, mail templates etc.
It also has other features like tracking or reporting, social media sharing, a vast library and segments lists based on the content which get more views from the audience.
Because of all these features, it can be considered as one of the best email marketing services.
Email Plan: 20$ for a month, up to 500 subscribers.
Email Plus Plan: 45$ for a month, up to 500 subscribers.
If you are looking for all in one email marketing tool at one place, then MailGaze is the best option you have. Using this tool, you can get the analysis reports of the latest trends which would help you in enhancing your marketing tactics.
It also has features using which you can automatically track your competitors, saves your time on research, auto-respond to your visitors and access to native promotional emails.
While even if you consider pricing, it has more considerable options compare to other services.
Basic: 9.99$ per month
Standard: 19:99$ per month
Premium: 29:99$ per month
It is one of the best email automation tools for low budget marketers, as it also has a free plan( unfortunately with limitations). Earlier it was built for only sending transaction based emails. But later on, SMS campaigning is also integrated into its services.
Even though it is a free service, but if you want to access its advanced features, then you can pay for the services to get more benefits in your business.
Base Plan: Free
Lite Plan: 19€ per month
Essential Plan: 29€ per month
Premium Plan: 49€ per month
It is also quite a popular email marketing service between the e-commercial merchants, marketers and bloggers because of it’s free services. Using it, you can easily automate your emails, auto-respond to received emails, segmenting your contacts details and track analytics also. While you can always opt for paid service if you want to grow as a marketer.
Free Plan: Free forever
Grow Plan: Starts at $10 per month
Pro Plan: Starts at $199 per month
It is also another powerful email marketing tool which is gaining quite a popularity. Drip can help you to gain access to the automation tool using which you can easily automate your emails. It can also easily integrate with the commercial website building system like WordPress and WooCommerce.
You can also monitor your marketing performance using Drip analytic tool. And like other email marketing service, it also has the feature to segment your emails, listing your group and create visual workflow builder. It also has a feature which allows you to reach your target customers.
Drip offers free service up to 100 subscribers. And after that, you need to use paid services
Free service: Up to 100 subscribers
Basic plan: $49 per month
Pro plan: $99 per month
Enterprise plan: Custom quote
Even though most of the email marketing service providers have similar plans. But each one of them has its own special features. Based on your requirements and budget, you can opt for the best email marketing service. Using which you could be able to gain more revenue in your business.